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Liftoff

91%

Employees say this is a great place to work

Company Overview

About Liftoff

Established in 2012, Liftoff is a complete mobile app marketing platform that helps companies acquire and retain high-quality mobile app users at scale. Using prediction intelligence and unbiased machine learning, Liftoff finds engaged users for mobile app marketers and develops A/B testing to deliver the most engaging ad experience and a unique cost-per revenue (CPR) model to optimize for lifetime value (LTV) goals. By producing data-driven results, Liftoff gives marketers dramatically more effective advertising solutions to grow their mobile app businesses while connecting people with mobile products and services they love to use.

COMPANY SIZE

51 Employees

(Small)

INDUSTRY

Information Technology

Learn more about Liftoff
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Company culture at Liftoff

The employee experience at Liftoff, compared to a typical Global company
91% of employees at Liftoff say it is a great place to work compared to 53% of employees at a typical Global company
Liftoff 91%
Typical company 53%

Source: Great Place to Work® 2019 Global Employee Engagement Study

0 %
This is a physically safe place to work.
0 %
When you join the company, you are made to feel welcome.
0 %
This is a fun place to work.
0 %
I would strongly endorse my company to friends and family as a great place to work.
0 %
Our facilities contribute to a good working environment.
“What distinguishes the Great Places to Work award -- and why we feel so honored to be certified -- is that awardees are exclusively determined by employees. The fact that Liftoff continues to be recognized among the best workplaces is a delightful confirmation that our team truly loves working here. We’ve worked hard to create a diverse work environment in which each employee feels valued, where all ideas are heard, and everyone is motivated to learn and grow. We look forward to continuing to invest in our employees, in Singapore, the Bay Area and across all of our eight other global offices.”
Mark Ellis
Mark EllisCEO
“It feels great to see that our culture, which puts our team members first and makes sure that everyone is heard, has been validated by Liftoff employees as is underscored by this award. We have a diverse group of individuals that have all bought into the values and mission that Liftoff was founded on and this fact has been integral to our success.”
Shiraz Kabir
Shiraz KabirHead of Revenue Execution, APAC
“At Liftoff, we’ve created an environment where all team viewpoints are respected and everyone is motivated to learn and grow. In our customer relationships, we’re committed to integrity and open-door communication, and the same is true internally -- employees always feel heard and play an active role in the company’s direction. But we understand that a good company culture is a constant work in progress and we don’t allow ourselves to get complacent, actively making an effort to recognize the value in each team member.”
Jeannie Clark
Jeannie ClarkDirector of People Operations and Total Rewards
“It’s an incredibly proud yet humbling moment to be certified as a Great Place to Work. It‘s a testament to the work that goes into ensuring that we build a world class experience right from interviewing to onboarding to growing our people here at Liftoff. The people form the heart of Liftoff and we’ve actively created a culture of supportiveness, inclusiveness, and openness. This has not only helped us achieve our business goals, but it’s also fostered an environment where people love coming to work to grow and achieve success together.”
Clarin Tan
Clarin TanManager, Customer Success, APAC
“Working at Liftoff means getting to be part of a team where we care deeply about each other and can bring our best selves to work each day. We’ve intentionally created a workplace culture that ensures each individual Liftoffer feels like they are part of a team where they are accepted and supported, within a company that prioritizes employee well-being and experience. That’s what makes Liftoff a Great Place to Work!”
Rebekah Wong
Rebekah WongPeople Operations Specialist, APAC
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Life at Liftoff

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Best Workplaces Lists

Great Place to Work® is proud to recognize Liftoff

2021

#9 in Singapore Best Workplaces 2021 (Small Category)
#5 in Singapore Best Workplaces In Tech 2021 (Small Category)

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ABOUT OUR METHOLOGY​

To be eligible for the World’s Best Workplaces list, a company must apply and be named to a minimum of 5 national Best Workplaces lists within our current 58 countries, have 5,000 employees or more worldwide, and at least 40% of the company’s workforce (or 5,000 employees) must be based outside of the home country. Extra points are given based on the number of countries where a company surveys employees with the Great Place to Work Trust Index©, and the percentage of a company’s workforce represented by all Great Place to Work surveys globally. Candidates for the 2017 Worlds Best Workplaces list will have appeared on national workplaces lists published in September 2016 through August 2017.

ABOUT OUR METHODOLOGY​

The Best Workplaces in Asia List

Great Place to Work® identifies the top organizations that create great workplaces in the Asian and Middle Eastern regions with the publication of the annual Best Workplaces in Asia list. The list recognizes companies in three size categories:

  • Small & Medium (20 – 499 employees);
  • Large (500+ employees); and
  • Multinational.
 

To be considered for inclusion, companies must appear on one or more of our national lists in the region, which includes Greater China (covering China, Hong Kong, Taiwan and Macau), India, Japan, Saudi Arabia, Singapore, South Korea, Sri Lanka and UAE. For the 2021 Asia List, companies ranked on the national list in the Philippines will also be included. Multinational organizations must meet the following requirements:

  1. Have at least 1,000 employees worldwide, with at least 40% (or 5,000) of those employees based outside the headquarter’s country and
  2. Appear on at least two national lists.
 

Multinationals also receive additional credit for their efforts to successfully create an excellent workplace culture in multiple countries in the region. The data used in the calculation of the regional list comes from national lists published in 2019 and early 2020.